{"id":174409,"date":"2023-03-14T09:18:40","date_gmt":"2023-03-14T16:18:40","guid":{"rendered":"https:\/\/inbusinessphx.com\/?p=174409"},"modified":"2023-03-14T09:18:40","modified_gmt":"2023-03-14T16:18:40","slug":"aot-celebrates-march-as-arizona-wine-month-with-new-campaign","status":"publish","type":"post","link":"https:\/\/staging.inbusinessphx.com\/?p=174409","title":{"rendered":"AOT Celebrates March as Arizona Wine Month with New Campaign"},"content":{"rendered":"

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March has been officially proclaimed<\/a> Arizona Wine Month by Governor Hobbs and the Arizona Office of Tourism has launched a new campaign to increase awareness among residents and visitors of Arizona\u2019s award-winning wines, winemakers and wine regions.<\/p>\n

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The campaign uses social media posts, digital advertising and billboards to deliver a glimpse into the personal process of making Arizona wine. This close look at award-winning vintages and varietals crafted by fascinating Arizona winemakers communicates there\u2019s a story in every glass and Arizona wine is exceptional, not exclusive.<\/p>\n

\u201cArizona Wine Month is the perfect opportunity to showcase the award-winning wines and wonderful experiences awaiting visitors to our wine regions,\u201d said Lisa Urias, director of the Arizona Office of Tourism. \u201cIn one glass, you\u2019re enjoying a unique Arizona terroir created by monsoon rains, unique desert climates and a long growing season, all harnessed by Arizona\u2019s master vintners.\u201d<\/p>\n

Arizona\u2019s growing wine industry attracts almost 600,000 visitors to vineyards and tasting rooms and attracts more than $33 million in spending annually. The industry, which features three American Viticulture Areas (distinct wine regions) and more than 120 wineries and tasting rooms across the state, gives visitors an unexpected and intriguing reason to visit Arizona or extend their trips once they\u2019re here.<\/p>\n

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Arizona Wine Month also offers several wine-focused events across the state, including the Arizona Wine Month Festival and Governor’s Cup Celebration<\/a>, which will be held in partnership with the Arizona Wine Growers Association<\/a> on March 25 from 11 a.m. to 5 p.m. at Steele Indian School Park. The event is open to the public and will feature live music, local artisans, food trucks, and of course, plenty of award-winning Arizona wines. Additional wine month celebrations include:<\/p>\n